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Tool Kit Tuesday - Telling the Story of Why Your Department Matters

By McKell Christensen posted 2 hours ago

  

Use this tool to help staff, elected officials, residents and partners understand both the scope and the meaning of your department's work!

Parks & Recreation Professionals do important work every day: maintaining parks, managing facilities, running programs, supervising staff, supporting events, and creating places where people gather. But too often, and budget requests. Those numbers matter. They are essential. But they are not the whole story. 

Data shows the scope. Stories show the meaning!

Use these 5 tools outlined in the linked PDF to create more impact. NRPA describes data storytelling as communicating insights using narratives and visuals especially to help decision-makers understand and act on information. 

  1. Pair the Number with the Person
  2. Audit the Story Already Being Told Online
  3. Build the Staff Story Collection System
  4. Ask for It In Writing and Ask Permission to Share
  5. Budget Hearing Template

Data + Person + Impact = Public Value

Telling Your Story Full PDF

by Nate Trauntvein, URPA Education Representative

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